
MediaCom Interaction in Germany was successful in the Best Consumer Driven/Community Campaign category for their Coca-Cola, Euro2008 Fanpartner Generator campaign.
MediaCom UK went home with an award in the Best Long-Term Strategy category for their Galaxy Reading campaign.
The Jury’s Creativity Award went to MediaCom Israel for their work on Ha’Poalim Bank, Wedding Direct.
MediaCom India has won The People's Award, for its work on the "India Shaves" campaign for the Gillette Mach3 launch.
To decide the winner of The People's Award, planners and strategists select their favourite work from all shortlisted campaigns, after which the Festival delegates vote for the winner from the top five campaigns.